Deda Elementi Bar Tape

Deda Bar Tape Deda handlebar tape is a professional quality handlebar ribbon, designed to be comfortable and long lasting, it is also available in a wide array of colours. Comfortable grip Soft touch Good water resistance Embossed logo Includes chrome plastic end plugs and finishing tape

Deda Elementi Superzero Stem

Superzero Stem The new Superzero stem is the perfect combination of stiffness, lightness and aerodynamic shape. The stem has a trapezoid shape with a flattened top section for torsional stiffness and excellent aerodynamic performance. Designed for the most demanding riders, the stem is manufactured using an innovative 3D forging process with AL 2014 alloy. Fork Clamp Diameter: 28.6mm (1 1/8') Clamp Diameter: 31.7mm Material: AL2014 alloy Bolts: CrMo Steel Angle: 82 Weight: 140g (110mm)

Deda Elementi Traforato Perforated Bar Tape

Traforato Perforated Bar Tape Deda Traforato tape is a light weight perforated, soft touch handlebar ribbon, designed to be comfortable and breathable, with a modern look. Comfortable grip Soft touch Breathable Includes plastic end plugs and finishing tape Weight: 29g fitted Available in White, Black and Red

Deda Elementi Vela Bottle Cage

Vela Bottle Cage The Vela Bottle Cage is a lightweight right-hand side loading bottle cage designed for smaller frames and is suitable for E-Bikes. The cage is made from high-density polymer which provides a strong clamping force on the bottle meaning your bottle will be secure no matter what terrain you're riding on. Tech Specs: Material: High-Resistance Polymer Finish: Matt Black Colours: Polish On Black / Team (Red & White) / White Weight: 48g

Deda Elementi Mistral Perforated Bar Tape

Mistral Perforated Bar Tape Deda Mistral tape is a finely perforated, skin-like handlebar ribbon, designed to be comfortable and breathable, with classic good looks. Comfortable grip Soft touch Breathable Printed logo Includes plastic end plugs and finishing tape Thickness: 2mm Available in various colours: WHITE, BLACK, RED and BLUE.

Deda Elementi Presa Bar Tape

Presa Bar Tape 2 in 1 tape for superior grip and comfort Material: EVA Combined with a tacky PU surface Length: 210cm Width: 30mm Thickness: 3mm in the centre for better comfort Weight: 85g

Deda Elementi Loop Bar Tape

Loop Bar Tape Made from high density EVA foam the Loop Bar Tape will brighten up any bike while providing you with a high level of comfort. A hard wearing bar tape that will last. The Loop Bar Tape also features matching aluminium Loop Bar End Plugs. The Loop Aluminium Bar End Plugs have an anodised finish and texturised Deda Logos. They include an expander system to the fix the tape into the handlebar by simply tightening with an allen key. Comfortable grip Soft touch Good water resistance Includes Loop end plugs and finishing tape

Deda Elementi Carbon Look Bar Tape

Carbon Look Bar Tape Deda Carbon look bar tape A professional faux Carbon bar tape with a comfortable grip and good vibration damping. Embossed with the Deda logo Deda handlebar tape is a professional quality carbon look handlebar ribbon, designed to be comfortable and long lasting. Comfortable grip Soft touch Thickness: 3mm Good water resistance Embossed logo Includes chrome plastic end plugs and finishing tape

Electra Lifestyle Bike Helmet

Ride smart. It's a no brainer.If you're going to rock a helmet on an Electra, rock an Electra on your helmet.Choose between awesome colours and graphics that fit your style.

Bbb BHE-54 - Nanga 21 MTB Helmet

Elite Buta Aerodynamic Triathlon Drinking System - 750ml

Bontrager Velocis Quarter Cycling Socks

Bontrager Starvos WaveCel Cycling Helmet

A major advancement in the protection against cycling-related head injuriesA stylish road helmet with advanced WaveCel technology that balances comfort and performance for all riders who value safety. Starvos WaveCel is a versatile, high-value cycling helmet for new to seasoned riders who want WaveCel, a leading technology in the protection against cycling-related head injuries.WaveCel is a collapsible cellular structure that lines the inside of the helmet. This Bontrager-exclusive technology disrupts the safety standards that the industry has accepted for over 30 years.

Bontrager Wheelsystem Replacement Aeolus XXX 6 Decals

Zefal Sense Pro 80 Bottle

Bontrager Ballista Road Cycling Shoes

Bontrager Comp Brake Cable and Housing Set 5mm

Halo MT Supadrive Hub

Halo White Line rear disc hub

Deda Elementi Metal Blast Clip-On Extensions

TSG Evolution Injected BMX Helmet

TSG Dawn Helmet

TSG Dawn Flex BMX Helmet

The revolutionary Dawn Flex helmet finally brings true soft-fit comfort combined with a CE certified construction. This is what soft-shell users have been waiting for: the perfect compromise between comfort and safety. TSG have added their FlexTech innovation to this classic full-cut design with ear protection. The Dawn Flex utilises a series of interior EPS foam segments connected by a reinforced skeleton, allowing the helmet to flex and mould to your head while still exceeding safety standards. The result is a lid that fits snugly without cramping, and will exceed all your expectations.

Smith Rover Helmet

For the wanderer in everyone. The new Rover mountain bike helmet raises the bar when it comes to comfort and protection out on the trail. Using Smith’s proven Aerocore™ Construction featuring Koroyd®, the Rover's clean design targets in on important zonal impact areas, offering better protection where and when it matters most. Smith combine this with their AirEvac ventilation and VaporFit™ adjustable fit system, creating the perfect balance of comfort and confidence for any ride.

Electra Graphic Helmet

Cinelli Vai XL Shallow Drop Handlebar

New Aluminium 6061 T6 handlebar with shallow PPA drops and ergonomic top. Suitable for those cyclists who enjoy a more comfortable high position but also for those who ride more aggressively grabbing the drops.

Cinelli Lola Handlebar

Halo Evaura 6D 700c Wheel

Halo Spin Doctor Disc Rear MTB Hub

All purpose MTB sealed bearing rear cassette Disc hub. Light enough for Cross Country, rigid enough for Freeride, buff enough for DH. The Spin Doctor rear disc hub uses a bolt-on ball bearing cassette body with an integrated 3 pawl positive engagement drive. This places the 2 main hub sealed bearings on the outside of the hub (beyond the cassette body), providing superior axle support. The "outboard bearing" construction reduces axle flex and thus reduces bearing wear.When bolted together, the cassette and hub body become a strong, integrated unit, with 2 sealed cartridge main hub bearings and integrated Freehub looseball bearings. Sweeping shell styling and minimalist type International Disc mounts provide a beautiful looking, strong, light, rear MTB hub.Features: 6061 Alloy CNC machined shell. Shimano HG compatible cassette body. International 6 bolt Disc Mounts. Precision CNC Cr-Mo QR axle system. Lightweight knurled alloy non-slip drop-out faces. Bolt-On ball bearing integrated cassette body system. Durable "Outboard" sealed cartridge bearings.

Gusset Clench Seat Clamp

Gusset Slim Jim Loose Ball Pedals

Bontrager Race Lite 4-Bolt Stem

Cinelli Ant Stem

Lezyne Micro QR Caddy

Halo SAS 26" DH/BSX Rim

The SAS is an evolved variant of the Competition proven Combat rim. The Ultimate strength BSX/DH and Jump rim available in 32, 36 or 48H drillings. 26" (or 24") in White or Black*. *Note: Anodised Black rims function fine with Vs.....if required.

Halo Double Fix-G Track Hub

An ever present headache with "normal fixed hubs" is the assembly of a drive cog that is attached by a thread being pulled in both directions by the pedal torque. Of course, the traditional solution to avoiding the cog unwinding itself from the hub in the reverse direction is a left hand threaded lockring, butted up tight against the cog. But, as many riders have found out, this historic system can be relatively volatile.Halo thought... there has to be a better way: A splined hub body (with cogs that slide on) and an independent lockring... that never has to handle rotational forces from the drive."Halo's HG spline system is so obvious and brilliant that other brands must be kicking themselves for not thinking of it first: it can't slip or thread; it's way easier to fit/swap and will take down to 12t cogs, it's genius". - Ty at the Footdown (www.thefootdown.co.uk). Oct 2011 "The Fix-g hub is great! it runs smoothly as the previous Halo hub but the fact that you can move the sprocket for a perfect chainline is great and you can feel the difference straight away. Also, it's really easy to do, everyone can do it without a mechanic's help, I think you should advertise this and make it clear for everyone, people don't have to be scared of a new technology..." Ivan Fiorilla... 5th Floor riding club - London. The5thfloor.co.uk

Halo SAS 24" DH/BSX Rim

The SAS is an evolved variant of the Competition proven Combat rim. The Ultimate strength BSX/DH and Jump rim available in 32, 36 or 48H drillings. 24 or 26" in White, Black*, Anodised Gold** or Anodised Purple.

Halo Fix-G Track Hub

An ever present headache with traditional fixed hubs is the assembly of a drive sprocket that is attached by a thread being pulled in both directions by the pedal torque. The usual solution to avoiding the sprocket unwinding itself from the hub is a left-hand threaded lock-ring, butted up tight against the sprocket. But, as many riders have found out, this system can be quite volatile.Halo thought, there has to be a better way... and the solution - an HG splined hub body, with sprockets that slide on and an independent lockring that never has to handle rotational forces from the drive.Halo Fix-G advantages: Easy and secure fixing and servicing. Adjustable chainline - 41 to 52mm. Accepts 12 - 20T sprockets. No need for chainwhip tools.

Cinelli Gel Cork Tape

Cinelli Cork Tape

Cinelli Caleido Bar Tape

Cinelli Bubble Bar Tape

Cinelli 3D Volee Tape

Renthal Lock On Handlebar Grips

The handlebar grip is your key contact point for controlling your bike. Having a grip suited to your individual demands is hugely important and often overlooked. Renthal developed their Lock-On grip with four unique compounds to give the rider the widest range of choice for any grip. Renthal Kevlar grips feature their most advanced compound to date. Millions of randomly aligned Kevlar particles are suspended in the base material. As the grip is used, more of these particles are exposed, resisting wear whilst retaining a soft and tacky feel.  This is their ultimate grip compound. Renthal developed an all new Super Comfort compound for the Lock-On grip. This is aimed at riders whose main criteria for a grip is the softest possible feel. Their grips feature CNC machined aluminium collars which are permanently integrated into the central core. This eliminates any movement between these sections which can develop over time.